B&A TRADING CORP
WHOLESALE PARTNERSHIP PROPOSAL  ·  PREPARED FOR BOGOPA SERVICE CORP  ·  2026

Korean grocery, kitchenware & household goods — merchandised and shipped.

A proposal from B&A Trading Corp to bring nine ready-to-stock ideas to Food Bazaar shelves — starting with a low-risk pilot.

30+ FOOD BAZAAR STORES 1,900+ SKU CATALOG 4–5 DEDICATED REPS
01
WHY US

Why this partnership and why now?

Food Bazaar has long focused on offering products that reflect the cultures of the communities it serves. With B & A Trading Corp.’s broad wholesale sourcing capabilities and Food Bazaar’s existing Bogopa Private Label program, the two companies are well positioned to bring more relevant, high-quality products to Food Bazaar shoppers.

This partnership brings those strengths together. By combining Food Bazaar’s knowledge of its customers with B & A’s wholesale experience and broad product selection, there is an opportunity to thoughtfully expand the Food Bazaar catalog with new items and to expand the private-label program into new categories—supported by a clear merchandising and in-store strategy for each one.

30+
Food Bazaar stores across NY / NJ / CT
1,900+
SKUs in B&A's active wholesale catalog
1
Incredible partnership
02
HOW WE'LL WORK

Flexible by design

Matched to how Bogopa wants to run this — not a rigid template. Every point below applies to every idea on this page, not just the candy display.

  • 1
    Standardized or store-by-store
    Same lineup everywhere, or a personalized mix per store — we build the plan around your preference.
  • 2
    A dedicated account team
    4–5 sales reps split territory across your footprint, so no store rides on one person's bandwidth.
  • 3
    Pricing, together
    Catalog rates aren't the ceiling — larger accounts see meaningfully better pricing than what's listed publicly. We'd work out a dedicated rate for Food Bazaar as part of onboarding, not before it.
03
MATGOUEL CANDY DISPLAY

The Matgouel Candy Display

Matgouel-brand Korean candy, merchandised as an ongoing impulse program — not a shelf you stock once and forget. These are twelve of the thirty-two flavors we carry, enough to keep the display fresh for a full year without repeating a set.

Already proven with US shoppers: the Scorched Rice flavor alone carries a 4.7★ rating from 60 reviews on Amazon.com. 12 of 32 flavors shown, mostly 300g bags 10/CTN.
While we currently mostly sell 300g bags, we will be receiving 100g bags, making it an easier impulse purchase.

Self-optimizing, not "set it and forget it"

The display earns its shelf space every week. Here's the cycle:

  • 1
    Launch with 10–12 flavors
    Chosen for shelf appeal across fruit, ginseng/health, nostalgia, and soft-caramel styles — spread across all 4 sides.
  • 2
    Track weekly sell-through
    B&A's rep logs units sold per flavor during the normal restock visit — no new task for Food Bazaar staff.
  • 3
    Swap the bottom performers
    Lowest 2 flavors rotate out every 4 weeks, replaced from the other ~20 SKUs in the lineup.
  • 4
    Grow what's working
    Top sellers get additional facings on the stand, up to a cap — the mix tunes itself to your shoppers.
Candy display in store

Flexible by fixture: works as a rotating stand, a hanging aisle display, or a hook-mounted rack — matched to whatever space Food Bazaar can offer.

ROTATING STAND

One fixture, used all year

The same rotating stand that carries candy in-season converts to a seasonal gifting display for Lunar New Year and Chuseok, so the fixture never sits idle. Same footprint, same rep-serviced restock cadence — a one-visit changeover, not a new fixture order.

JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
NOV
DEC

■ Candy rotation    ■ Seasonal gifting swap (Lunar New Year / Chuseok)

04
BOGOPA VALUE LINE

Bogopa Value Line

Cookware first — and it's already in our warehouse. The Bogopa Value Line repackages cookware we already stock deep inventory of — new labels, not a new product. Extends your existing Bogopa Private Label program with no new manufacturer, no tooling, and no lead time.

We already stock a marble-coating fry pan, a Chef Topf smart fry pan, and a Lee Sense wok pan at real volume. Extending the Bogopa Value Line into this category is a relabeling exercise, not a product-development one — you'd shelve it right next to the national brand, the same way your existing Bogopa Private Label already does with rice and canned vegetables.

Marble-Coating Fry Pan
Marble-Coating Fry Pan, 27cm
Chef Topf Smart Fry Pan
Chef Topf Smart Fry Pan, 28cm
Lee Sense Wok Pan
Lee Sense Wok Pan, 24cm
BOGOPA VALUE
Same Pan You Trust. Your Own Label.
The marble-coating nonstick fry pan already on our shelves — relabeled and ready for yours.
IN STOCK NOW · READY TO RELABEL
05
MORE SHELF-READY IDEAS

A menu of ideas at the same level of depth

Teas, utensils, and smaller everyday items — seven more ways to fill the shelf, each with real product photography and a concrete in-store display plan, not just a description.

Hydrate in style — a color wall, not a shelf

A 15-SKU reusable bottle & tumbler line — Diamond, Pure, and insulated Folly Vincentino styles — merchandised as a pegboard color wall. This is our best idea for reaching shoppers beyond the Korean-American customer base specifically: reusable drinkware is a broad, active trend on its own.

Diamond Tumbler Blue
Diamond Tumbler 300ml
Pure Tumbler Beige
Pure Tumbler 470ml
Folly Vincentino Vacuum Bottle
Folly Vincentino Vacuum Bottle 1000ml
Tumblr is back.
(This time, you actually drink from it.)
Insulated. Reusable. Yours in 8+ colors.

Why your kimchi deserves a container that breathes

A 9-size Komax kimchi container line — the everyday brand, not the premium steel version. Most American shoppers making kimchi at home are still using plain Tupperware, which traps the gas as it ferments.

Komax 2.4L
Komax 2.4L
Komax 3.6L
Komax 3.6L
Komax 8.3L
Komax 8.3L
A container that breathes
Why your kimchi deserves better.
Regular Tupperware
Traps gas ✕
Komax Kimchi Container
Vents it ✓

The towel that's already viral — just not on your shelves

The exfoliating body towel behind a genuine, ongoing TikTok/YouTube trend, in 4 sizes. Awareness already exists — availability doesn't. Extremely low cost to pilot, and a near-zero-risk way to test shopper response.

Exfoliating Towel S
Exfoliating Towel (S)
Exfoliating Towel L
Exfoliating Towel (L)
5 minutes to try
The towel everyone's talking about. The Korean exfoliating glove behind a genuine TikTok moment — most people who've seen it have no idea where to find one.
AVAILABLE IN 4 SIZES

Everything for Korean BBQ, bundled at the meat case

Galbi & pork-belly scissors plus crocodile tongs — cross-merchandised at the meat case, catching shoppers deciding what to grill. The one idea here that likely needs a second conversation with your meat department specifically.

Galbi Scissors
Galbi Scissors
Pork Belly Scissors
Pork-Belly Scissors
Crocodile Tongs
Crocodile Tongs (L)
Everything you need
Korean BBQ, tonight.
Snip → Flip → Wrap

The character kids already know

Pororo-branded spoon/fork sets, chewable Vitamin C, and kids band-aids — a recognized character across many Asian-American households, not a cold-start brand. Placed at cart-seat height, the same real estate the candy display uses.

Pororo Spoon & Fork Set
Pororo Spoon & Fork Set
Pororo Chewable Vitamin C
Pororo Chewable Vitamin C
Mealtime, solved
The character your kids already know, on the spoon they'll actually use.

A pantry aisle deep enough to rotate all year

Fifty-two tea SKUs alone — corn silk, yulmu, red ginseng, barley, and dozens more — plus shelf-stable snacks like laver crackers. Positioned as a standalone "Korean Pantry Favorites" endcap or shelf-adjacent to the candy display, with enough variety in one category to rotate right alongside it instead of going stale.

Yulmu (Job's Tears) Tea
Yulmu (Job's Tears) Tea
Corn Silk Tea
Corn Silk Tea
Laver Cracker
Laver Cracker
Fifty-two teas deep
Corn silk, yulmu, red ginseng, barley, and dozens more — enough to rotate all year without repeating.
52 TEA SKUs · ENDCAP-READY

The aisle that fills a cart without anyone deciding to

Everyday kitchen tools, socks and slippers, bathroom basics, cutting boards, and dozens more — genuinely inexpensive items built for a hook or pegboard display near checkout. Nobody walks in planning to buy a ladle or a pair of slippers, but at this price point, they don't walk out without one either.

Silicone Ladle
Silicone Ladle
Multi-Purpose Tongs
Multi-Purpose Tongs
House Slippers
House Slippers
Easy to grab, easy to love
Everyday essentials at a price that doesn't need a second thought.
HOOK & PEGBOARD READY
06
ORDERING MADE EASY

Your own login, your own catalog

Each Bogopa store gets its own secure account on bandatradingcorp.com — no shared passwords, no generic order form. Logging in takes an account number and a PIN we hand you once; nothing else to remember.

B&A login page B&A account page

The catalog itself is fully bilingual — every product carries its Korean name alongside the English one — with 30 categories and free-text search across product name, Korean name, SKU code, and UPC.

Five clicks from login to a submitted order

Browse or search → "Add to quote" (instant, no reload, live counter in the header) → review the list with editable quantities → submit. The request lands with B&A's sales team and the store's own assigned rep instantly, with a printable itemized PDF and an optional email confirmation.

B&A catalog, mid-search B&A catalog after adding an item B&A quote review page

One system, however you prefer to use it

A store that would rather have their B&A rep handle ordering directly can — the rep opens the store's account and builds the exact same quote on their behalf, through the identical catalog and review screen. It's one system, not two: no store is locked into "must go it alone online" versus "must always call the rep."

07
NEXT STEPS

What we're proposing next

A low-risk pilot, not a catalog-wide commitment.

1

Pick 1–2 pilot stores

Standardized or personalized per store, whichever Food Bazaar prefers. A dedicated rep assigned from day one.

2

Install the candy display

B&A supplies the fixture and initial stocking at no cost. Hanging or hook formats available if shelf space isn't.

3

Run a 90-day trial

Weekly sell-through tracking, plus a lightweight pilot of 1–2 newer ideas — tumbler wall or spa towel are lowest-cost to try.

4

Review results together

Sell-through data, shopper feedback, and a go/no-go on rollout to additional stores.

Let's put Korean flavor and Korean value on Food Bazaar's shelves.

Thank you for the opportunity to earn Food Bazaar's business.

325 Washington Ave, Carlstadt, NJ 07072
201-438-7909
banda250@gmail.com
bandatradingcorp.com